This otherworldly adventure takes us into the game Destiny: The Taken King. This trailer spot promoting the game is driven in significant part by visual effects from Digital Domain.
Joseph Kosinski of Anonymous Content directed for agency 72andSunny.
Visual Effects/Animation: Digital Domain, Venice, Calif. Eric Barba, chief creative officer/sr. VFX supervisor; Dan Akers, VFX supervisor; Tiffani Manabat, VP/EP; Carla Attansio, sr. producer; Charles Bolwell, digital production manager; Lee Carlton, CG supervisor; Vinh Nguyen, compositing supervisor; Scott Meadows, pre-vis supervisor; Jon Green, environments/matte paint lead; Daisuke Nagae, CG lead; Roy Sato, animation lead; Som Shankar, data integration lead; Eddie Smith, FX lead; Nathalie Gonthier, roto/paint lead; Kym Olsen, look-dev compositor; Jason Selfe, John Sasaki, Joe Salazar, Nitant Karnik, Aruna Inversin, Joe Silva, Dave Takayama, compositors; Thomas Bruno, pre-vis; Ari Teger, Ruel Smith, animation; Eric Ebling, Kent Lidke, FX; Bernard Ceguerra, Asuka Tohda-Kinney, Brian Creasey, Kris Kelly, Shuichi Suzuki, Lina Hum, Sarah Cosmi, Ricardo Bonisoli, Tsai-Tzu Cheng, digital artists; Rick Fronek, character/cloth FX artist; Walt Hyneman, rigging; Zach Mandt, environments/matte painter; Holly Horter, Melissa Huerta, David Wilson, Dawn Gates-Wells, Edgar Diaz, roto/paint; Jon Aghassian, Jim Moorhead, John Giffoni, data integration; Ian Doss, on-set/data integration; Nick Lloyd, concept artist/modeler; Cody Williams, art director/AFX; Andy Davis, Flame artist. (Toolbox: Maya, Nuke, Flame, Houdini, Agisoft, Zbrush, Internal Motion Capture System, VRay) Agency: 72andSunny, Playa Vista, Calif. Production: Anonymous Content, bicoastal Joseph Kosinski, director
Uber Eats launches its new brand platform for the U.K.--”When You’ve Done Enough, Uber Eats”--which celebrates moments of often-needed relaxation and downtime delivered by Uber Eats. The first in a series of films has been rolled out to showcase iconic figures entertainingly embracing their downtime.
“Evil’d Enough” stars Academy Award winner (No Country For Old Men) Javier Bardem, who is well known for playing malevolent characters during his acting career. This TV commercial is directed by Emmy Award-winning filmmaker David Shane and produced through O Positive for agency Mother in London.
Bardem said “Playing a bad guy can be very demanding. Even villains deserve a little downtime after a long day of being evil. And that’s exactly what Uber Eats delivers.”
“Evil’d Enough” parachutes us into what appears to be the middle of a classic film scene, starring Bardem in his next iconic evil role. He and his generals sit at a menacing boardroom table in his lair, discussing the next steps for world domination (for what must be the millionth time). But when Bardem decides he’s had enough of evil-ing for the day, he knows exactly what he wants: a little downtime, provided by sushi ordered on Uber Eats.
Director Shane said, “It’s such a strong idea. We’ve all kind of chafed under the weight of other people’s expectations for us. We may not all be cinematic evil masterminds, but we’ve all needed a break. Javier was a gem to work with. Super invested and really collaborative. There was never a false moment from him. It was just a lovely magical couple of days.”
The integrated campaign launched yesterday (2/3) across the U.K.
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